Search Engine Optimization (SEO)
Targeted optimization of your website for the search engines including Google, Yahoo, Bing, Ask, AOL and more.
Placing links to your website throughout the internet including business directories and listings related to the type of services/products you offer.
Includes Google Search, Google Maps, and Bing Local.
Social Networking for Business
Includes the creation and optimization of Facebook, Twitter and more.
Increasing your online presence is key in competing in both the wired and wireless world.
Not only do you need to be found in the search engines (Google, Bing, Yahoo) for the keywords related to your services/products, but there are other things to consider, such as listing locally in the search engines.
Most web searches are now done via smart phones. Thus, mobile webpages have become increasingly important, and have become essential in effective online marketing. Your business website needs to be optimized so that your information can be shared effectively on the small screen, as well as the desktop computer.
Not only does your business need to be found in the search engines (Google, Bing, Yahoo), but for other online sources as well such as directories and links related to your type of services/products. This tells the search engines that your business is popular and prominent across the web, thus ranking you higher.
The popularity of social networking sites make them an imperative part of any online presence. There are important social media sites your business should be networking on.
These sites include: